Bernardo Chua is a native from the Philippines and has become an expert in multi-level marketing. His career began when he worked for Gano Excel as an executive in the Philippines.
He was with the company for three years before helping with Gano Excel’s expansion to Canada, Hong Kong, and eventually the United States. Mr. Chua began serving Gano Excel U.S.A. after he relocated to California. Gano Excel specializes in products containing Ganoderma including instant coffee, capsules, and assorted food products.
In 2008 the career of Bernardo Chua escalated when he founded Organo Gold. The company consists of numerous companies who do business under the trading names of Coffee Connoisseur and Organo Gold.
He created the business with the vision of selling different coffee products that contain Ganoderma Lucidium which comes from the lingzhi mushroom. His sales are based on a well-established network for multi-level marketing. They are sold and promoted on a wholesale basis than made available to consumers at retail pricing.
Organo Gold rebranded the company as Organo in 2015 and continued to sell a large assortment of consumables through their existing network of independent distribution. Organo Gold has become one of the world’s biggest and most prominent producers of different types of teas and coffees as well as tablets.
Bernardo Chua expanded the business to Turkey making this the 39th country to open operations for his gourmet coffees. This branch was significant for Organo Gold because it was critical for the unification of their Global Footprint Initiative.
The addition of the Turkish branch united the company’s African, European, and Asian operations. This allowed Organo Gold to provide better service for their customers and distributors across a region both dynamic and diverse.
The decision made by Mr. Chua to expand into Turkey was a natural extension of the company. Turkey is famous for opening the very first coffee house seen in the 15th century.
Coffee has become a part of the countries culture and their appetite for quality coffee has continued to grow. The modern enthusiasm and natural hunger of Turkey was a perfect match for Organo Gold.