Category: CEO

Roc Nation Celebrates the Success of Desiree Perez

The Roc Nation brand has grown up over the last decade to include a wide variety of different endeavors across the entertainment industry with the aid of Desiree Perez as one of the most important executives at the company. Desiree Perez has recently been named to the list of most influential female entertainment industry executives as she works her way through the different departments of the Roc Nation brand to provide support and stability to all.

Over the course of its life which began in 2008, Roc Nation has tied itself to a number of existing brands to quickly establish a new way of working in various sectors of the industry; in many cases, Desiree Perez is given the responsibility to oversee the first stages of the new areas of development sought by founder, Jay-Z. In 2013, Desiree Perez and Jay-Z worked together to found the initial incarnation of Roc Nation Sports, a talent agency for athletes which has already attracted many of the biggest names in U.S. and international sports. Working with the already established Creative Artists Agency, Desiree Perez has managed to bring high-profile athletes to the agency including basketball’s Kevin Durant and wide receiver, Dez Bryant of the Dallas Cowboys.

Developing the Roc Nation brand has allowed Desiree Perez the opportunity to create a new way of creating strategic partnerships with existing brands such as that established with the Creative Artists Agency. Among the decisions and contracts, Desiree Perez has played a major role in are those regarding the recent partnerships between Roc Nation and music publisher, the Universal Music Grou, and the development of the partnership between Jay-Z and leisurewear corporation Puma. These partnerships are among the many reasons Desiree Perez has been named one of the most influential female executives in the entertainment industry.

https://www.crunchbase.com/person/desiree-perez#/entity

Philanthropist and Law expert-Erick Lefkofsky

Lung cancer is associated with several environmental factors which contribute to the condition among them smoking of tobacco. However, it is not the environmental factors which cause lung cancer, but also the generic factors. A team of cancer experts led by Dartmouth researchers among them Yafang Li, Ph.D., has carried out a study to determine the effects of tobacco smoking on causing lung cancer. During their study, it was decided that there is a Single Nucleotide Polymorphism (SNP) which lies in the human DNA and is vulnerable to disease was identified. However, the experts did not only recognize the SNP that cause lung cancer, but they also discovered another small cell which is non-cancer as well as one squamous lung cancer risk. The three SNP discovered have been published in carcinogenesis.

Erick Lefkofsky can well be described as an American successful entrepreneur who has a particular interest in cancer. Mr. Erick was born on September 1969, Erick has co-founded and founded not one organization but several successful firms among them; Light Bank a Chicago based venture Capital institution, MediaOcean, InnerWorkings, Echo Global logistics, Groupon where he is the Chairman, as well as the co-founder of Tempus. He has been an entrepreneur and an investor since he was young.

Erick began by selling carpets at the University of Michigan. After his law studies, Mr. Lefkofsky together with his friend wanted so much to buy Madison, Wisconsin but did not have enough money. With money borrowed from friends and family, they were able to realize their dream of purchasing the apparel firm. His investment spirit did not end there instead to get her with another friend; they co-founded an internet company; Starbelly in 1999. Starbelly specialized in promotional products. The digital firm experienced a tremendous expansion, and a year later after its creation, it was sold to Hola industries in January 2000. Mr. Erick did not leave the company; instead, he joined Hola Industries becoming the Chief Operating Officer.

Erick Lefkofsky is a charitable man, and in 2006 together with his wife Liz the decided to found Lefkofsky Family Foundation which is a private non-profit organization founded with a purpose of positively impacting the community Erick is also a leader who since he began serving, has shown a positive impact in his management. He is a Trustee at Lurie Children’s hospital based in Chicago, Industry and World Business Chicago, the Museum of science and industry, as well as the Art Institute of Chicago. Erick is also a published author.